France bans bicycle ad for creating 'climate of fear' about cars

From The Guardian:

A TV commercial for a Dutch-made bicycle has been banned by France’s advertising watchdog for creating a “climate of fear” about cars.

Despite being aired on Dutch and German television, the Autorité de régulation professionnelle de la publicité (ARPP) said the ad for the VanMoof bike unfairly discredited the automobile industry.

The piece quotes a spokesperson for ARPP:

We cannot afford to put entire sectors in a bad light. That is an important precondition for fair competition.

Here’s a link to the commercial.