An earful of Taken
Bank of Ireland is promoting its fraud support with inspiration from the Liam Neeson starrer.
Posts
Going full cookie
From Australia: a bonkers spot from Maxibon to launch its new Choc Chip Cookie Bon.
Beat Cancer Off
It’s a singular campaign from a singularly named (NSFW) cancer non-profit. As explained in the SFW press release:
Nonprofit cancer organization FCancer, together with VML Health, has launched "Beat Cancer Off," a bold new awareness campaign built around a striking scientific insight: men who ejaculate 21 or more times per month may reduce their risk of prostate cancer by up to 22%, according to the landmark Health Professionals Follow-up Study (HPFS) - one of the largest and longest-running studies of its kind.
At the heart of the campaign is an animated music film that transforms taboo language into a catchy, shareable anthem. The original song blends crooner-style musical energy with irreverent humor, weaving together global euphemisms for male masturbation — from "spank the monkey" and "choke the chicken" to "peeling the banana," "squeeze the juice," "one man band practice," "mash the potatoes," "Shiko Shiko Suru," and "Oliare il meccanismo." Each euphemism is interpreted with a distinct illustration style, creating a fast-moving, global tapestry of "code words" for masturbation. The film closes with a simple reminder: ejaculating 21+ times a month may help reduce the risk of prostate cancer and directs viewers to learn more about the science and the disease.
Smooth for the record
Honda Australia has taken a rather unusual approach to prove the smooth handling of its CR-V Hybrid: by playing a vintage record player on its roof.
Pedestrians
From Spain: a stunning PSA that will first have you dazzled, then hit hard with its message.
Ice-T wants you to ‘respect the peach’
The rapper is back in a new campaign for Lipton Ice Tea, this time to rescue the peach emoji from misuse. To quote one of the creatives behind the initiative:
It turns out 93% of social posts are using the peach emoji wrong. That’s a lot of ass related content. So we needed a genuine authentic expert in the subject. That’s why we hired Ice-T (the rapper turned actor) to help Lipton Ice Tea (the refreshing soft drink) to teach a lesson in respecting the peach.
Born in a Pub
Most cars begin in a boardroom. Ours began with a pint. The result? A no-nonsense 4X4 built to handle anything from -35° to 50°, with hose-down interiors and safari windows. There’s even space for three sheep in the back.
That’s from a new campaign by Ineos Automative that tells the origin story of its Grenadier.
An Original British Briefing
A new film for British Airways takes inspiration from airline safety videos to tempt you to take a vacation.
RIP Chuck Norris
The Expendables 2 (2012)
- ‘Bitten by a cobra’
‘Chuck Norris Approved’- 2007 ad for Mike Huckabee’s presidential campaign
‘We will take it from here’- 2021 ad for Aker ASA
The Night is Ours
Ashley Walters steers a montage of night-time visuals to showcase the low-light ‘Nightography’ features of Samsung’s Galaxy S26 Ultra.
Coming Home
A new spot for IKEA beautifully captures the longing on the way back home, and the joy upon reaching there.
Expensive Sh*t
Huggies has announced a rather unusual test for its Little Snugglers diapers, that will be streamed live on March 12. To quote:
We let 18 babies poop on almost $500,000 worth of goods. Can Huggies Little Snugglers stop a total disaster?
Watch it go down
March 12 | 9AM PT / 12PM ET
What to expect:
Expensive items + poop-prone babies
Violinists + Chaos
The ultimate blowout showdown
Register now so you don’t miss the (potential) mess.
Some moments deserve Gold
Yorkshire Tea makes the case for its premium brew with a couple of witty spots.
Spoonfuls of serious testing
Olive oil brand Graza has launched its range of mayo products with a wacky spot.
General Raj
From South Africa: fast food chain Chicken Licken makes its point of offering “just enough extra” with a spot that would be perfectly marketable as a sample of the overblown action sequences that mark a particular kind of cinema in India.
Beavers and Otters and Privacy
Productivity software firm Cake.com is taking an unconventional (read: bonkers) approach to touting its commitment to customer confidentiality.
Feline Fashionista
A new spot for TK Maxx is centred on a cat that becomes a celebrity, thanks to an accidental ‘style’ choice.