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Showing posts with the label Ads and Campaigns

Kids, clarified

Pizza Hut UK adds a dash of humour to its ‘Kids Eat Free’ promotion.

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There’s also this:

THE PIZZA HUT OFFICIAL GOAT POLICY

To ensure the comfort, safety, and dining experience of all guests, the following Goat Policy applies at all times.

The management welcomes customers from all walks of life. However, goats, whether domestic, wild, mountain, miniature, pygmy, dairy, cashmere, angora, boer, alpine, saanen, nubian, toggenburg, fainting or otherwise caprine in nature, are not permitted to participate in promotions intended for human customers unless expressly stated.

For the avoidance of doubt, a goat remains a goat regardless of size, age, hairstyle, confidence level or choice of accessories. The addition of a lead, collar, jumper, raincoat, school uniform, bow tie, spectacles, trainers, backpack, birthday hat or novelty moustache does not alter its taxonomic classification.

Customers must not:

  • Register a goat as a child.
  • Present a goat as a qualifying guest.
  • Attempt to order from the children’s menu on behalf of a goat.
  • Argue that a goat is ‘basically one of the family’.
  • Claim that a goat has ‘excellent table manners’ as grounds for an exception.
  • Introduce a goat through the main entrance, side entrance, emergency exit, kitchen window or ventilation system, or disguised inside an oversized coat. Goats found browsing decorative plants, sampling menus, investigating table legs, standing on furniture, attempting to negotiate with staff, chewing promotional materials or expressing unusually strong opinions regarding pizza toppings may be politely escorted from the premises.

Management accepts no responsibility for:

  • Missing napkins subsequently discovered to have been eaten.
  • Shoelaces that become unexpectedly shorter.
  • Flower displays that become significantly less floral.
  • Customers who insist they ‘only looked away for a second’.
  • Any philosophical debate concerning whether goats would enjoy stuffed crust.

Exceptions to this policy may only be granted where required by applicable law. Such exceptions do not extend to emotional support goats, motivational goats, office goats, celebrity goats, influencer goats, pirate goats, detective goats, goats wearing fake glasses or goats that can allegedly ‘understand English’.

Any disputes concerning the species of an individual shall be determined solely by management.

Pizza Hut UK x

Normal F***ing Sunglasses

DuckDuckGo takes a savage jab at AI-powered sunglasses with one that do just what they are supposed to do.

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Get Even With Corners

A new spot for BMW that can be enjoyed as a delightful 90 second short without wondering about its value as an ad.

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Snickers wants a ‘Chief Online Chill Officer’

To quote from the press release:

Designed for the ultimate SNICKERS Ice Cream fan, the "Chief Online Chill Officer" title comes with plenty of opportunities to sample the brand's five Minis flavors, which debuted earlier this year. Throughout their experience, the "Chief Online Chill Officer" will create social content and vlogs, capture behind-the-scenes moments, and give followers an inside look at the chillest experience of the summer—all while enjoying one of the sweetest perks of the gig: eating SNICKERS Ice Cream Minis.

True to the spirit of SNICKERS Ice Cream Minis, this experience is perfectly snackable. The hybrid gig, based in the Chicago area, runs for just 9 business days—from August 24 through September 3. The selected "Chief Online Chill Officer" will be compensated, earn an unofficial C-sweet-level title and the ultimate bragging rights for landing the chillest gig of the summer from SNICKERS Ice Cream.

Better In Real Life

From Australia: awkwardness abounds in this film for Melbourne-based Hector’s Deli centred on a first date that gets off to a shaky start.

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Deliciously Confusingly

A pigeon takes centre stage in a new spot for Pepsi’s ice cream flavours.

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Get Real World Useful

No students.  No campus sights.  A new campaign for the University of Lincoln in England steers clear of familiar tropes and makes its point with a real-world dose of dry humour.

   -Sofa
   -Hikers

Shoes for a zombie apocalypse

A new spot for orthopaedic footwear brand, Kuru.

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Don’t Wait For Weird

From Canada: a strikingly surreal breast cancer PSA.

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Leave your VanMoof anywhere

A series of spots for the Dutch bike maker featuring unusual settings and unusual ‘thieves’.

   -Plastic Bag
   -Tumbleweed
   -UFO

The Future Is Feline

In a new campaign, pet-tech company Whisker unambiguously announces where it stands in the cat vs. dog debate.

   -Green Bag Blues
   -Raining Cats and Dogs

Look up, and take it in

Fujifilm makes a case for cameras over mobile phones.

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‘Only fans’ from Back Market

In a tongue-in-cheek spot,  the refurbished goods platform turns up the heat, to help beat the heat.

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Marmite is Wemite… for the World Cup

As posted by the brand (shortly after the tournament began):

We’re changing our name from MARMITE to WEMITE. Because WEMITE reach the quarters, WEMITE reach the semis, WEMITE even go and win it.

Life out there

In the backdrop of Pentagon footage prompting the question of life ‘out there’, Suzuki Australia offers a playful answer.

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Super Break… with a bit extra

Following its 30-second Supergirl commercial earlier this month, KFC has now released a 90-second version that adds credits and—hold your breath—an after-credit scene.

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African Time, redefined

From South Africa: a stunning new film for Castle Milk Stout reframes African Time as being “about moments, not minutes”.

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Mission Sport

The Royal Air Force has a recruitment campaign that has been timed to coincide with the 2026 FIFA World Cup.

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Scented Delivery

A new spot for Lynx is set in an unlikely location: a hospital delivery room.

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Assemble the World

IKEA Canada has a social media campaign that invites you to build the flags of 18 World Cup nations entirely from its products.

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