Cat haters wanted… to adopt a cat

Just around a year ago, cat food brand Whiskas had a campaign to enhance cat ownership by telling potential dog owners that they would do well to adopt a cat.  This time around, Whiskas Australia is reaching out to cat haters.  To quote from the campaign website:

We're asking you to find it in your heart to foster a cat for just two weeks.

Why are we asking you? An “I’m not having a walking shedding machine in my house” kind of person?

Because, we’ve run out of cat lovers to ask, and Australia’s shelters still have so many cats and kittens that need help.

So you who like cats the least are now who we need the most.