Driving playlist… for dogs

To quote from the Škoda website:

Many dogs struggle with travelling in the car and get stressed in and around automobiles. To celebrate its sponsorship of Crufts 2023, Škoda is working with canine behavioural expert Anna Webb to help relieve this stress by creating a Spotify playlist, named Happy Hounds, specifically curated to soothe anxious dogs on car journeys.

The music on this playlist will be scientifically proven to relieve a dog’s anxiety in the car, thanks to its slow BPM (beats per minute), calming tones and repetition. It will be supported by science and Anna’s expertise after 20 years in the business.