Endangered species: Twitter blue bird
A new campaign from parrot conservation charity World Parrot Trust centres on the now-defunct Twitter blue bird logo. To quote from the press release:
WORLD PARROT TRUST ADDS NEW ENDANGERED SPECIES TO THEIR LIST: THE TWITTER BLUE BIRD
In a move that aims to rescue both an endangered species and an iconic brand symbol, the World Parrot Trust (WPT), a leading wildlife conservation organization, is rallying support for the preservation of the endangered Lear's Macaw and the legendary Twitter blue bird logo. The plea comes in response to the recent rebranding decision by Elon Musk, resulting in the potential disappearance of the beloved Twitter blue bird from public consciousness.
WPT has launched a campaign, named "#LetTheBlueBirdFly," urging Mr. Musk to grant the Twitter blue bird logo a new lease on life by donating it to WPT in support of critical conservation, education and habitat preservation efforts.
At the heart of the campaign is a video featuring an animated Lear’s Macaw making this appeal to Elon Musk:
Hey, Elon,
Everyone chirped about the blue bird logo facing extinction. So we did some birdstorming and here’s an idea: Why don’t you donate the logo to us? The real blue macaws in danger.
We’re only 2000 left protected by organizations like the World Parrot Trust, but we need more help. If you let us use the logo, we’ll grab attention, gather donations, and rebuild our ecosystem to fly free again. And maybe we’ll be around to go to Mars with you. It’s a wing-wing!