McDonald’s prints receipts on T-shirts
The term ‘made to order’ took on a very literal meaning in a recent promotion by McDonald’s in Sweden. To quote from one report:
McDonald’s Sweden just found a new way to let fans wear their love for fast food on their sleeves—literally. The fast-food giant allowed festivalgoers to turn their regular McDonald’s orders into custom merch.
The design was as personal as it gets—a receipt featuring each person’s unique McDonald’s favorites, printed right onto a minimalist, “Made to Order” paper white T-shirt.
This playful stunt took place during a summer festival tour, where McDonald’s installed ordering kiosks that did more than just print out receipts. After selecting their meals, fans could watch as their proof of order was printed in real-time onto a T-shirt, creating a one-of-a-kind piece of McDonald’s memorabilia akin to band tees.