Snow Balls Reminder

I’ll let this LinkedIn post by Ogilvy Amsterdam explain:

After years without snow, The Netherlands built snowmen again.  And a lot of other shapes. Shapes that even made national news.    

If you have time to make this, you definitely have time to check your balls.   

Together with the Testicular Cancer Foundation, we turned a snow joke into a serious reminder.  Testicular cancer is the most common cancer in men aged 15–40.  Caught early, the cure rate is 95%.    

Check your balls.

Image of man making a snow phallus with caption 'Give the same love to your balls'