Butt-side luggage carousel

As explained in this press release by pet food brand, Iams:

This spring break and beyond, the IAMS brand is delivering a can’t-miss reminder to travelers that while they might be dreaming of smooth travels, their pets deserve “smooth deliveries” of their own.

Travelers who went through Orlando Sanford International Airport through March 29 were greeted with a truly unmissable sight: a billboard strategically placed above and over the baggage claim carousel featuring a humorous lineup of oversized pet rears. The hilariously accurate take on pet digestion celebrates the benefit of prebiotic fiber in your dog’s or cat’s diet, which starts with the science-backed nutrition of the IAMS PROACTIVE 5 benefit system.

Cat hoarding above baggage carousel

Dog hoarding above baggage carousel