When Dating Met 2020
Helena Bonham Carter oozes witty charm as she bats for the cause of single women and ticks off the challenges of dating in 2020 in this new commercial for dating app, Bumble.
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Pringles- Crave the Uncomfortable
If you like cringe comedy, then this commercial for Pringles Scorchin’ is absolutely worth checking out.
Illinois Lottery- Claude
The annoying antics of an adorable hamster named Claude, are at the heart of this charming commercial with a priceless punchline.
It seems that the people behind Illinois Lottery are betting big on the cuteness of Claude. They’ve put out a website with videos of Claude. It has an option to click and see what things might “scratch his fancy”.
Amart- Free Fall
From Australia: a marvellously oddball commercial that features a sofa in free fall from a height of 15,000 feet, and which dwells on what the sofa might be thinking. Here’s a link.
So delicious, you’ll look past anything
From South Africa: a commercial that is ridiculously laughable, yet surprisingly effective. Here’s a link.
A Kid’s Lockdown
A little girl goes on an endearing rant about how bad 2020 has been, in this year-end commercial from McDonald’s Belgium.
Ars Jet- Hide
From Thailand: a commercial that, believe it or not, compares husbands with mosquitoes (well, some husbands). Here’s a link.
Take Care
This 3 minute commercial for Dutch pharmacy company, DocMorris, tells a touching tale of an aged, former athlete who, for an unstated reason, feels the need to lift weights, and get back into shape. It has a wonderful central performance, and a heartwarming reveal.
Take a Baby Step into Parenting
Planning to start a family? How about adopting a dog to start with? That’s the pitch from Pedigree New Zealand in a hilarious campaign that includes wacky videos and even a slide deck with some very persuasive graphics.
To top it all, there’s a cheeky disclaimer in fine print:
The facts in this document may have been embellished, or even fabricated, for the good of dogs.
Match Made in Hell
Can a love story get any more surreal than this? Satan and 2020 are imagined as a perfectly matched couple in this whimsical commercial for dating website, Match.com.
Put Some Clothes On, Man
This quirky 70 second film is the first in a series of satirical shorts called ‘Lowest Common Denominator’. As per the description on the YouTube channel, the series is aimed at “dealing with ignorance, stupidity and hypocrisy one sarcastic slap at a time”.
Drive like Gran’s in the car
If you drive like an arse, you deserve a matronly scolding. That’s the message across this quaintly endearing Scottish road safety campaign targeted at young drivers, that kicked off last year. The latest commercial in the series adds some ovine admonishment as well.
Observation on Anti-Bullying Week
From an opinion piece in the context of Anti-Bullying Week, earlier this month:
It says a lot about human beings that we need a whole week dedicated to not being pricks to each other.
A Christmas food shopping adventure
This is a personal story from a former employee of Marks & Spencer, who shared it on Twitter, a few days ago. It is heartwarming, hilarious, and wonderfully told. Here’s the link.
Make Christmas Great Again
This is a Christmas commercial for The Norwegian Postal Service that stands out for its wacky vision of Santa’s world, and is all the more amusing for its allusions to Donald Trump. It portrays Santa on the couch, lamenting to an elf psychiatrist about being put out of business by the postal service. It is replete with off-kilter imagery that includes a bare-chested Santa, riding a jet ski, and him uprooting mailboxes, wearing a baseball cap that reads “Make Christmas Great Again”.
Ghost
From the Czech Republic: a PSA from IKEA that plays out like scenes from a horror movie. It ends with a spine-chilling message that makes you realize that those scenes could have happened in real life. Here’s a link.
A Whiteware Christmas
From New Zealand: a Christmas commercial that stands out for a very unexpected twist.
Drum and Docks
From British electronic and audiovisual artists, Addictive TV, comes this extraordinary blend of percussion pieces that use boats, railings, footbridges, and more as instruments. Here’s a link to the video.
Long Live Little Brats
A kid being a brat can be a good thing: that’s the idea driving this commercial for The Montreal Children’s Hospital Foundation.
Punctuation Matters
A London restaurant by the name of Anu’s Kitchen was in the spotlight this week for a “punctuation oversight”. Beyond the glaring lapse that was the centre of attention, the oversight seems to extend to its logo as well, as it appears on its flyers.